Automotive Seat Market Report by Seat Type (Bucket, Bench, and Others), Vehicle Type (Passenger Car, and Commercial Vehicle), Vehicle Energy Source Type (Gasoline, Diesel, Electric, and LPG), Technology (Powered Seats, Standard Seats, Ventilated Seats, and Other Seats), Regions and Company Analysis 2024-2032

Automotive Seat Market Analysis

The increasing use of lightweight materials to reduce seat weight is creating long-term new prospects in the vehicle seat business. The industry is also being driven by the growing need for lightweight seat frames and climate-controlled seat technologies. Besides, the elevated expenses of innovative and modular seats in contrast to conventional seats could potentially hinder the expansion of the automobile seat industry. But as lightweight materials are used more often to make car seats lighter, the automotive seat business is seeing new growth prospects.

Key growth drivers for the automotive seat market

Increasing Demand for Comfort and Safety Features

As consumers become more discerning about their driving experience, the demand for comfort and safety features in automotive seats is rising. Manufacturers focus on ergonomics, providing enhanced support, adjustability, and advanced cushioning materials to improve overall comfort. Safety features such as integrated airbags, side-impact protection, and advanced seatbelt systems are also becoming essential. This emphasis on comfort and safety drives innovations in seat design, materials, and technologies, encouraging manufacturers to invest in research and development and further stimulating market growth. The sales of commercial vehicles in India increased from 7,16,566 in 2021-22 to 9,62,468 in 2022-23, according to the Society of Indian Automobile Manufacturers (SIAM).

Growth of Electric and Autonomous Vehicles

The rise of electric and autonomous vehicles is significantly influencing the automotive seat market. These vehicles require innovative seating solutions that accommodate new interior layouts and functionalities, such as adjustable and multi-functional seats. As automakers shift towards electric and autonomous technologies, they are exploring lighter and more sustainable materials for seat manufacturing, contributing to reduced vehicle weight and improved energy efficiency. This transition creates opportunities for seat manufacturers to develop new products tailored for these emerging vehicle types, thus driving demand and growth in the automotive seat market. In April 2024, Li Auto Inc. launched the Li L6, a five-seat premium family SUV. The Li L6 will offer Pro and Max trims at retail prices of RMB249,800 and RMB279,800, respectively, and will begin deliveries.

Rising Consumer Preference for Customization

Consumers increasingly seek personalized experiences in their vehicles, leading to a growing demand for customized automotive seats. Manufacturers are responding by offering various options, including different materials, colors, and features tailored to individual preferences. This trend is particularly prominent in luxury vehicles, where buyers expect premium seating solutions that reflect their style and comfort needs. Additionally, technological advancements enable more flexible manufacturing processes, allowing for greater customization without significantly increasing production costs. As consumer preferences evolve, the automotive seat market will likely see sustained growth driven by the desire for personalized solutions. In January 2024, Baby Jogger launched the City Turn convertible car seat in Canada. It features a secure rotating mechanism allowing a 180-degree turn in rear-facing mode, bringing a child 10 inches closer to the parent for easier access.

North America Automotive Seat Market

The automotive industry's focus has switched to electric vehicles, which are driving the market, as there is a greater emphasis on lowering emissions from moving vehicles. Governments and environmental agencies are passing strict emission standards and legislation in response to the growing environmental concerns.

This could raise the cost of building fuel-efficient diesel engines and electric drive trains in the years to come. Over the past five years, battery-electric car demand in North America has increased to an unprecedented level. For instance,

•    Sales of brand-new, light-duty, charged electric cars in the US rose from 308,000 in 2020 to 608,000 in 2021. Over 73% of all charged electric vehicles sold in the nation were battery-powered automobiles.

Europe Automotive Seat Market

 The European automotive seat market is growing rapidly, driven by rising demand for comfort, safety, and advanced vehicle features. Increasing electric vehicle production and consumer preference for customization are also significant factors. Countries like Germany, France, and the UK are leading in innovation and manufacturing within the automotive seating sector.

Germany Automotive Seat Market

Germany's automotive seat market is experiencing robust growth, fueled by the country’s strong automotive industry and rising consumer expectations for comfort and safety. As one of the largest automotive manufacturers in Europe, Germany is at the forefront of innovation, integrating advanced technologies and materials into seat designs. The demand for electric and autonomous vehicles also influences market dynamics, prompting manufacturers to develop flexible seating solutions that accommodate new interior layouts. Additionally, increasing consumer preferences for customized and ergonomic seats are driving innovation. With a focus on sustainability and lightweight materials, Germany is a key player in the European automotive seat market. Sept 2024, RECARO Automotive GmbH has discussed ongoing customer negotiations, production volumes, and the working supply chain with the Works Council and employees. There are also swift developments in the mergers and acquisition (M&A) process, with the potential to preserve jobs in the region.

Asia Pacific Automotive Seat Market

The market for automotive seats is anticipated to be led by the Asia-Pacific area. China is anticipated to hold a sizable market share due to the presence of prominent auto seats manufacturers in the area.

Changes in consumer behaviour brought on by pandemics are responsible for the rising demand for reasonably priced cars in Asian nations including China, Japan, South Korea, and India. Because of rising car sales and production, China is predicted to have the fastest-growing automotive seat market in the area.
For instance, In October 2022: Magna announced a joint venture to supply seating system solutions for New Energy Vehicles owned by specific clients with Guangdong Huatie Tongda High-Speed Railway Equipment Corporation in Qingdao, Shandong.

Saudi Arabia Automotive Seat Market

The automotive seat market in Saudi Arabia is experiencing significant growth, driven by the expanding automotive industry and increasing vehicle sales. The demand for comfortable, safe, and stylish seating options is rising as consumer preferences evolve. Additionally, the government's initiatives to diversify the economy and promote local manufacturing encourage investments in the automotive sector. Introducing electric and hybrid vehicles is also influencing seat design and materials, focusing on lightweight and sustainable options. Moreover, as the country continues to enhance its infrastructure and urban mobility, the automotive seat market is expected to expand, catering to the needs of a modern consumer base. In September 2024, Nissan will introduce two more SUVs in Saudi Arabia to capitalize on the country's position as the leading car market in the Gulf region.

Automotive Seat Market Company Overview

Aisin Seiki Co. Ltd., Gentherm Incorporated, IFB Automotive, Magna International Inc, Tata Autocomp Systems Limited, Grammar Seating Systems, Adient Inc, Lear Corporation, Toyota Boshoku Corporation are among the industry leaders in the Global Automotive Seat Market.

Global Automotive Seat Market News

•    In April 2023, Faurecia announced the development of its Zero-Gravity Captain Chair, a rear passenger seating solution that delivers advanced well-being tailored for the Chinese market. Inspired by NASA’s space exploration, the seat can be set to a “zero gravity” position, which reclines it to an almost flat angle.

•    In April 2023, Faurecia introduced the new “Skin Light Panel” that offers weight reduction, extra room for rear passengers, improved recyclability, and cost savings.

This new Skin Light Panel also delivers perfect integration into the complete seat, including rear airbag management. The seating panel has a smooth finish, high-performance scratch-resistance material, and life-long durability.

•    In October 2022, Lear Corporation announced that the company's premium and fully recyclable ReNewKnit sueded material will launch in seating and door panel applications with a global automaker in 2024.

ReNewKnit is a Lear Corporation exclusive, first-to-market automotive textile that is fully recyclable at its end of life. ReNewKnit will strengthen the company's sustainable solutions technology portfolio while supporting our carbon reduction goals.

•    In April 2022, Toyota Boshoku developed an IoT (Internet of Things) seat cover equipped with a system that assesses the driver’s fatigue and mitigates sleepiness during driving and started a demonstration test for transport companies.

Seat Type – Market breakup in 3 viewpoints:

1.    Bucket
2.    Bench
3.    Others

Vehicle Type – Market breakup in 2 viewpoints:

1.    Passenger Car
2.    Commercial Vehicle

Vehicle Energy Source Type – Market breakup in 4 viewpoints:

1.    Gasoline
2.    Diesel
3.    Electric
4.    LPG

Technology – Market breakup in 4 viewpoints:

1.    Powered Seats
2.    Standard Seats
3.    Ventilated Seats
4.    Other Seats

Country – Market breakup in 25 viewpoints:

1.    North America

1.1    United States
1.2    Canada

2.    Europe

2.1    France
2.2    Germany
2.3    Italy
2.4    Spain
2.5    United Kingdom
2.6    Belgium
2.7    Netherlands
2.8    Turkey

3.    Asia Pacific

3.1    China
3.2    Japan
3.3    India
3.4    South Korea
3.5    Thailand
3.6    Malaysia
3.7    Indonesia
3.8    Australia
3.9    New Zealand

4.    Latin America

4.1    Brazil
4.2    Mexico
4.3    Argentina

5.    Middle East & Africa

5.1    South Africa
5.2    UAE
5.3    Saudi Arabia

All the Key players have been covered from 4 Viewpoints:

•    Overview
•    Recent Development
•    Product Portfolio & Product Launch in Last 1 Year
•    Revenue

Company Analysis:

1.    Aisin Seiki Co. Ltd.
2.    Gentherm Incorporated
3.    IFB Automotive
4.    Magna International Inc
5.    Tata Autocomp Systems Limited
6.    Grammar Seating Systems
7.    Adient Inc
8.    Lear Corporation
9.    Toyota Boshoku Corporation

Report Details: