United States Cheese Market by Types (Animal-Based, and Plant–Based), Products (Mozzerella, Cheddar, Parmesan, Ricotta, Cream Cheese, and Others), Distribution Channel (Hypermarket/Supermarket, Convenience Stores, Online, and Others), and Company Analysis from 2024-2030

United States Cheese Market Analysis

United States Cheese Market value was US$ 38.24 Billion in 2023 and is anticipated to surpass US$ 48.52 Billion by 2030. It is predicted to expand at a CAGR of 3.46% from 2024 to 2030, according to Renub Research.

Cheese is a traditional food that has long been cherished for its flavor, richness, and satiating qualities. It was seen in early societies when agriculture started and sheep and goats were domesticated for their milk. Cheese-making has been experimented with in many countries, since then by employing different milk varieties, and additions like acid or salt to create distinctive flavors and textures. Cheese is a high-nutrient dairy product that offers minerals, lipids, and protein. Certain hard-block cheeses that do not need to be refrigerated, including aged cheddar and Parmigiano-Reggiano. They are great for traveling and storing. Because cheese has less lactose than milk, some people may be able to take it better. 

• The USDA's Economic Research Service recently released data indicating that in 2022, the average American consumed 40.14 pounds of cheese. The amount of cheese consumed annually per person has surpassed 40 pounds, for the first time. 
• The survey also revealed that mozzarella was the cheese most frequently consumed, at 12.55 pounds per person. The next most popular cheese was cheddar, at 11.37 pounds per person.

United States Cheese Market Growth Opportunities

    Use of cheese in ready-to-eat foods

As cheese is so universally liked and nutritious, it may be found in various foods, like pizza, salads, sandwiches, casseroles, and the traditional comfort food mac & cheese. Cheese adds taste, aroma, texture, and color to food preparations. Cheese has a remarkable nutritional profile, such as fat, protein, calcium, phosphorus, potassium, and vitamin B12. So, it is a crucial component of a balanced diet. The United States cheese market is driven by the demand for cheese in ready-to-eat meals.

• In the 2023 Supermarket News Fresh Food Trends Survey, more than 50% of the participants indicated increasing their selection of ready-to-eat foods in the upcoming year.
• In November 2023- Burger King began testing the new Breakfast Grill'wich Sandwich in a few markets, for a brief period. A flatbread that has been flame-grilled and stuffed with eggs, American cheese, and an individual’s choice of meat (bacon, sausage, or Black Forest ham) makes up the sandwich.

    Expansion in culinary options

Cheese is a flexible passage between many other cooking traditions, beyond its traditional uses. For example, chefs might incorporate Mexican spices, such as chili powder, into their spicy cheese dips or Asian ingredients, such as soy sauce and ginger, into their savory cheese sauces. Cheese lovers' palates are expanded by this mix, which introduces them to intriguing sensations. Cheese's extraordinary appeal is fueled by this dynamic connection, supporting a robust United States cheese industry poised for continuous growth.

• In July 2023 - The iconic Mexican delicacy quesabirria, which consists of grilled beef prepared in the birria style, folded into a tortilla with melted cheese, and served with broth for dipping, inspired a new menu item that Taco Bell unveiled. The chain's version, the Grilled Cheese Dipping Taco, has slow-braised, shredded beef as a new protein option.

    Growth in demand for plant-based cheese

Consumers are becoming more interested in switching to a more plant-based diet for ethical, environmental, and health-related reasons. This is propelling the United States cheese market. Plant proteins acquired by tissue disruption or fractionation can make plant-based cheeses. Compared to traditional cheeses, these plant-based alternatives are probably healthier for the environment and animal welfare.

• According to the most recent Consumption Habits survey by Gallup, 1% of Americans identify as vegans and 4% of Americans as vegetarians.
• In May 2023, after gaining over 150 sales accounts in the US since launching just six months ago, South Korean food tech company Armored Fresh is selling its plant-based cheese directly to consumers on Amazon and through its website in the US.

United States Cheese Market News

Leading firms in the US cheese market include Savencia Fromage & Dairy, Arla Foods amba, Land O' Lakes, Saputo Inc., The Kraft Heinz Company, Glanbia Plc, and Royal Friesland Campina N.V.

•    Land O' Lakes

In June 2022 - Land O'Lakes introduced a cheese line in Wisconsin. With this introduction, Land O Lakes® Shredded Cheese is now accessible in Wisconsin's dairy case cheese aisle for the first time. The farm-style shredded cheese is just one of the kinds offered at more than 100 Metro Market and Pick 'n Save stores throughout the state.

In November 2021 - Land O'Lakes introduced twelve cheese products, including chunk, snack, and shredded varieties.

•    Saputo Inc.

In January 2024 - Building on the popularity of its newly launched Parmigiano Reggiano and Grana Padano cheeses, Saputo USA, well-known for its Stella brand, teases future additions to its range of Italian cheeses.
In December 2023 - Saputo introduced two new items under the Montchevre and Frigo Cheese Heads brands. Thai Sweet Chili Topped Goat Cheese is a new variety of goat cheese introduced by Montchevre. It has a mixture of lime, garlic, sweet red peppers, and spices, giving the goat cheese a fiery twist. In the meantime, Frigo Cheese Heads is launching a new line of whole milk string cheese that provides 5g of protein and a source of calcium. The two cheese types will be sold in grocery shops throughout the United States starting in January 2024.
In August 2022 - a series of Topped Goat Cheeses and a Hibiscus Berry Goat Cheese log were among the new goods that Saputo Cheese USA Inc. announced would be available under the Montchevre brand. These cutting-edge products will satisfy customers' desires for sweet and savory foods and offer distinctive serving options anytime, anywhere, and on any occasion snacking.
In June 2022 - Vitalite, a new plant-based, vegan-certified, dairy-free cheese brand from Saputo Dairy USA, will be available in stores nationwide. Six kinds of Vitalite are offered: plant-based grate parmesan style, plant-based creamy original spread, plant-based cheddar style slices, plant-based cheddar style shreds, and plant-based mozzarella style slices.

•    Arla Foods amba

In November 2023 - The first-ever plant-based KRAFT Mac & Cheese was introduced in the US by The Kraft Heinz Not Company LLC under the brand name KRAFT® NotMac&Cheese. The third product from The Kraft Heinz Company and TheNotCompany, Inc. ("NotCo") joint venture, which strives to produce delectable plant-based cuisine for everyone, to be released in a year is KRAFT NotMac&Cheese.
In November 2021 - The Kraft Heinz Company said it had reached a final deal to sell its Natural, Grate, Cultured, and Specialty cheese divisions to a Groupe Lactalis U.S. affiliate.

•    Royal Friesland Campina N.V.

In January 2023 - FrieslandCampina was at The Winter Fancy Food Show, Booth #2017, from January 15–17 at the Las Vegas Convention Center, South Hall, for an international tour of world cheeses. This event highlighted the expanded product range under their diverse and internationally acclaimed cheese brands and partner brands from various countries. A Dutch Masterpiece, Parrano, Wyke Farms, Gayo Azul, Royal Hollandia, and Parrano are just a few of the many global cheese brands that FrieslandCampina will be presenting.
In February 2023 - Black Garlic Gouda, Walnut Gouda, Garden Herb Gouda, and Very Berry Goat Cheese are just a few of the premium cheese wedges that Royal Hollandia is introducing this season.

•    Savencia Fromage & Dairy

In August 2020 - Savencia Cheese USA is pleased to announce the opening of CheeseLoverShop.com, a unique online store for domestic and imported cheeses. To satisfy their craving for specialized cheese, customers can browse the extensive selection of award-winning cheeses offered by Savencia Fromage & Dairy and partnered businesses.

Type – United States Cheese Market breakup from 2 viewpoints:

1.    Animal-Based
2.    Plant–Based

Products – United States Cheese Market breakup from 6 viewpoints:

1.    Mozzerella
2.    Cheddar
3.    Parmesan
4.    Ricotta
5.    Cream Cheese
6.    Others

Distribution Channel – United States Cheese Market breakup from 4 viewpoints:

1.    Hypermarket/Supermarket
2.    Convenience Stores
3.    Online
4.    Others

All companies have been covered from 3 viewpoints:

•    Overview
•    Recent Development
•    Revenue 

Company Analysis:

1.    Land O’ Lakes
2.    Saputo Inc.
3.    Arla Foods amba
4.    The Kraft Heinz Company
5.    Royal Friesland Campina N.V.
6.    Glanbia Plc,
7.    Savencia Fromage & Dairy

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